Just did the maths
745 new patients for 2012 Jan – Dec
33 new patient in January 2013 (13 working days)
I buy two dozen roses every Monday and give them to the ladies
Howard Farran says 85% of dental appointments are made by adult females
They make appointments for themselves, husbands, children and even for elderly parent
When someone tells me or my staff that they referred someone we give them FIVE introduction cards
It says
LET ME INTRODUCE MY DENTIST on the front with a QR code that goes to my downloadable forms and YouTube video webpage
On the other side are the usual lines for appointment day and time
Simple, cheap and very effective
We don’t send out reminder/recall/recare letters
Lighthouse 360 send email reminders to those with email
Everyone gets a fridge magnet with the DUE month inked in with permanent marker
And YES these bring in referrals from visiting friends who see the magnet on their friends ‘fridge
Jeremy Rourke
0 comments:
Post a Comment