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Thursday, May 31, 2012

[MTC Global] The Little Black Book of Innovation by Scott Anthony

Innovation Is a Discipline, Not a Cliché

SCOTT ANTHONY

 

Scott Anthony:

 

“ Many see innovation as sexy and mysterious. It can seem to leaders to be a helpful bromide to a struggling organization. Innovation certainly is energizing, and, when managed properly, can have world-changing impact. But innovation is a discipline to be mastered and managed. It is hard work. Getting good at it requires significant practice. Telling an organization that "it's innovation time" without investing time, people, and, yes, some money into follow-up generates cynicism quickly.

I wear my biases on my sleeve, but I believe the innovation movement is still in its early days. While the term is centuries old, academics have only been studying it for about four decades. More systematic work by practitioners over the past two decades has brought increased clarity to what works and what doesn't. I predict that a handful of companies will build a systematic, integrated innovation ecosystem that creates substantial space between them and their competitors. Far from becoming a cliché, innovation will be as important to future leaders as strategy and operational excellence is to current ones.

like the once ubiquitous buzzwords 'synergy' and 'optimization,' innovation is in danger of becoming a cliché — if it isn't one already.”

Need a detailed discussion on the subject…………

 

EDUCATE, EMPOWER, ELEVATE

Bholanath Dutta

Founder, President & Convener: MTC Global

Web Link: www.mtcglobal.org Email: bnath.dutta@gmail.com/president@mtcglobal.org

Cell: + 91 96323 18178

 

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