Hello,
drmikemaroon has just posted in the Social Media forum of ACE Dental World under the title of Google Plus - Must-Have Social Media Tool.
This thread is located at http://www.acedentalforum.com/forum/threads/1828-Google-Plus-Must-Have-Social-Media-Tool
Here is the message that has just been posted:
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Pretty good information from Rita Zamora. http://www.RitaZamora.com
You may remember Rita from our ACE Conferences on Social Media & Marketing. She's pretty sharp when it comes to this stuff!
The following is from her newsletter, Rita Zamora connections.
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*Quick Tip!*
*Google Plus - Must-Have Social Media Tool *
Are you on board with Google Plus Business Pages yet? If not, grab your stake ... Perhaps you are thinking "Not another social platform to manage! My team barely has time to keep up with Facebook." Or you may be thinking, "Why set up shop there? I heard it's a ghost town." Remember that Google is still the king of search . . . so if search and being found on Google matters to you, then Google Plus Business Pages should matter to you.
So where do you begin with Google Plus Business Pages?
1. Set up your Google Plus Page here: http://www.google.com/+/business/?utm_source=Copy+of+2012+Emailer+Idea+%239+Updated&utm_campaign=Google+Plus+Identity+&utm_medium=email
2. Populate your practice information and upload photos.
3. Plan to check in occasionally, add people and businesses to your circles and continue to update your status.
Most importantly, keep yourself informed about changes and updates that Google implements. (http://googleandyourbusiness.blogspot.com/?utm_source=Copy+of+2012+Emailer+Idea+%239+Updated&utm_campaign=Google+Plus+Identity+&utm_medium=email) In the coming months we should know more about how Plus Pages will play a part in Google's grand search plan. *If you have ever invested money for search engine optimization, joining Google Plus Pages is a no brainer, and could potentially return similar benefits-getting found on Google.*
You may have noticed that Google recently changed your Google Place to Google+ Local. This is the first step in what Google says will, "improve the way people discover new businesses, rediscover places they love and share them with their friends across the web." *The next phase of Google's plans will include merging your Google+ Local and your Google Plus Business Page to create what Google calls your "Google+ business identity" that will help you be found in search, maps and mobile.* You can find links to several businesses whose identities have already been merged here (http://googleandyourbusiness.blogspot.com/2012/05/helping-people-discover-and-share-local.html).
From a search standpoint, *Google Plus could be a hugely powerful platform.* You too could begin to reap benefits with the initial investment of thirty minutes of your time to get set up and familiarize yourself. Remember, the key to online marketing today is multiple pieces of online real estate. Will your practice stake a claim on Google Plus Pages? *If search and being found matters to you, I hope to see you there!*
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