Re: [MTC Global] Isn't that a breach of trust by Big-B

Dear Friends
First & foremost,we need to go beyond believing & purchasing something endorsed by the so called Brand Ambassadors.
The celebrity endorsing a particular brand/s does it keeping his own self interest in mind.
Let us spread awareness amongst the consumers that they need to know the merits & demerits of their purchasing products.

Regards
Sapthagiri
Principal
JGI iDEA

On 6 Feb 2014 11:39, "ARUN DESHMUKH" <arund178@gmail.com> wrote:

Dear all,

In a recent remark by Amitabh Bachchan about PepsiCo i.e. pioson that to after almost 6 years. Isn't his remark damaging his own image about what he was doing with pioson despite being aware?
Now, after receiving the whole sum in hand he seems to be claimant of Brand Embassador with Intergrity.

How far he will be able to convince the Indian audience??

What impact will it have on endorsement issues in advertising arena?

Arun Kumar Deshmukh
FMS-BHU

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