[MTC Global] EUPHORIA ABOUT BIG DATA

Dear Friends & Fellow MTCians, 

In the context of ongoing euphoria about the big data, one should not underestimate the importance of small data.

Given below are Illustrations of typical small data:

Negative Small Data

(i) the instances of check bouncing, (ii) the instances of stockout situations, (iii) the employee absenteeism/attrition, (iv) the compliance failures, (v) consumer complaints and product returns, (vi) the non-moving stock, (vii) investors' grievances/complaints, and (viii) negative media reports

Positive Small Data

(i) cost reductions, (ii) repeat orders, (iii) new IPRs, (iv) employees' suggestions, (v) income from non-core business, 
(vi) the performance of the company's stock in capital market(s), (vii) product improvements, and (viii) positive feedback from stakeholders and new endorsements

Kindly offer your comments and insights. 

Regards & cheers,
Prof. G. Surender Reddy
Dean, SNIST, Hyderabad
M: 996 347 1515

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